$73
$27
Illustration of a crowd of people walking exhibiting behavior

Adaptive discounting

Adjust conversion incentive to match a lead’s predicted spend.

First, get a free Faraday account

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  1. Ingest your data into event streams

    This allows Faraday to understand what your data means. This button will guide you through ingesting the data necessary to power this recipe.

    Signup
    →

  2. Organize your customer data into groups

    These groups, called cohorts, are the essential building blocks of Faraday and allow you to easily predict any customer behavior.

    Leads
    →

  3. Declare your prediction objectives

    With your cohorts defined, it's easy to instruct Faraday to predict the necessary behaviors. Follow the docs with the button below.

    Forecasted spend
    →

  4. Define your adaptive discounting pipeline

    Finally, deploy your prediction with the button below.

    Adaptive discounting
    →